Peekaboo is a manufacturer and supplier of Plush Toys. A family-friendly brand that works exclusively with suppliers to bring joy to children all over the United States
The initial research and information on the architectural design phase, resulted in me suggesting that I should focus the design on specific client types and offer them a great experience while using the website. The highlights of the project are a set of fine-art illustrations that I prepared and animated especially for the website.
I tried to combine the aesthetics of the client's brand along with the changes I felt necessary to convert visitors into long-term partners. These changes included a full layout rework and the inclusion of more colors to attract attention.
The website was praised by both my clients and peers in my industry. The clients took my effort to expand on the existing brand's visual identity enthusiastically.
For my future update to the platform, I will be including a shop and inventory management system, so that users can also buy their toys from the website without having to search for them in stores.